Softswiss has expanded its Jackpot Aggregator client roster as OKBET Affiliate seeks to increase player engagement and gain deeper insights into its player base.
OKBET Affiliate, which has been described as “an online casino rapidly gaining popularity,” has welcomed a “new round of development” due to the launch of jackpot campaigns.
The solution has launched a jackpot promotion called ‘call of jungle’ for the new partner. This is a progressive jackpot campaign with three independent levels of mini, middle, and mega prizes ranging from €50,000 to €100,000.
“Both the Softswiss Jackpot Aggregator and the client side have done a high-quality job of launching the jackpot campaign, particularly on the design of the ‘Call of Jungle’ jackpot,” said the Head of Softswiss Jackpot Aggregator.
“OKBET Affiliate has paid close attention to every detail, and we are confident that this will benefit the online casino.” “I am confident that we will have a long and fruitful collaboration ahead of us.”
The aforementioned jackpot campaign aims to increase player activity as well as attract and retain new users.
Furthermore, it will provide a deeper understanding of its audience’s playing behavior and interests, facilitating the development of bespoke promotional campaigns that target specific player segments.
“We are thrilled to be working with the Softswiss Jackpot Aggregator team.” They confidently demonstrate their professionalism and expertise, and they always complete tasks on time. “The jackpot campaign will usher in a new era of development for our casino,” an OKBET Affiliate representative added.
The Softswiss Jackpot Aggregator enables its clients to launch jackpot campaigns with varying prize tiers. This is intended to assist online casinos in developing new jackpot promotion projects that align with their business objectives.
According to Softswiss, the first results of the Jackpot Aggregator campaigns revealed that nearly 70% of players increased their daily wagers after participating in jackpot campaigns.
